What Consumers Want: Convenience Everywhere

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As 2021 gets underway, trends that emerged in the past year will do one of two things: dissolve or harden into new realities. This webinar distinguishes between the two paths and reveals what new consumer behaviors are here to stay -- how discovery, shopping, purchasing and loyalty are driving changes among brands, retailers and advertisers.

With new realities taking hold, one thing remains true: Consumers value convenience above just about everything else. Digital marketers, brand managers and agency leaders need to understand what strategies work and how to meet shoppers’ expectations. In this webinar, marketing leaders from Uberall, Reveal Mobile and a major global retailer will discuss consumer, brand and advertiser trends marketers need to pay attention to so they're ready to meet demand however it shows up -- in-store, curbside or online.

Plus, joining in the discussion will be SEO leaders at a major global retailer.

Presenters:

• Greg Sterling, VP of Market Insights at Uberall
• Dan Dillon, VP of Marketing at Reveal Mobile